Discripto™

Discripto is WPIC’s custom-built, big data, distributed script engine that provides your business with end-to-end visibility into China’s e-commerce market. Whether you’re in need of a market-entry blueprint or market-growth support, Discripto removes all mystery, providing you with trusted market research in China. Guide your business decisions with data-backed clarity you can bank on.

By identifying SKUs for product groups and pulling down revenue per SKU, category, and platform (e.g., JD, Tmall, or other), Discripto forecasts your brand’s market opportunity within a guaranteed 99.9 per cent data accuracy rate. Optimizing your China growth strategy has never been easier or more predictable.

Here are just a few of the multiple applications for this powerful, robust data engine:

Market research in China

Through Discripto, you have access to overall revenue availability, current and future market demands, and e-commerce, demographic and consumer data. In essence, Discripto provides all the data and market research in China you need, including data you never imagined you could get. With Discripto at your side, your company will know precisely where you need to be to enjoy profitability on Day 1 of your entry into the Chinese market, all the while minimizing risk significantly.

Join Lululemon, Ford-Lincoln, Pernod-Ricard and other major brands that have leveraged Discripto and maximized the return on their investment in China.